Kvokka Bubble Tea Branding and Packaging

About the project

Kvokka needed a brand as delightful as its drinks. Built around a lovable quokka mascot holding a bubble tea cup, the identity leans into soft purples, warm pinks and playful typography to create a world that feels instantly inviting. The system spans cup packaging, coasters, stickers and a full menu design, giving every touchpoint the same cheerful energy that makes Kvokka impossible to walk past.

Outcomes

• Mascot and logo designed as the core of the brand identity
• Cup, coaster and sticker packaging designed and applied
• Cohesive brand world built across all customer touchpoints